TRUE TEMPER UNVEILS CROSSFIRE FEATURING TX-TECHNOLOGY™
GET ON TARGET. STAY ON TARGET.

Memphis, Tennessee - January 14, 2004 - To complement the increasing popularity of hybrid clubs both on the PGA Tour and in the golf marketplace, True Temper introduces the revolutionary Crossfire shaft. Crossfire is the first alloy shaft designed specifically for hybrid clubs and fairway woods. Incorporating True Temper’s revolutionary TX-Technology, Crossfire weighs less than many graphite shafts promoting unmatched accuracy with remarkable distance.

Crossfire features a mid-flex tip design to work in conjunction with fairway woods and hybrids to get the ball easily in the air and maintain ultimate control. “Crossfire represents a true breakthrough in shaft technology,” states Scott Hennessy, President / CEO. “It produces not only exceptional distance, but remarkable and consistent accuracy for golfers at all levels.”

Crossfire has already claimed victory on the PGA Tour at the 2003 Valero Texas Open, and is available in a 44” fairway wood and 41” hybrid club version in all standard tip sizes. In addition to its unique design, the shaft features a state-of-the art coating technology giving it a cutting edge bronze metallic appearance. The shaft is available through all major OEM custom programs as well as component distributors. Additional information is available at www.trutemper.com.

True Temper Sports is the leading manufacturer of golf shafts in the world and is consistently the number one shaft on all professional tours globally. The Company markets a complete line of shafts under the True Temper and Grafalloy shaft brands, and sells these brands in over thirty countries throughout the world. True Temper Sports employs over 800 people in ten facilities located in the United States, Europe, Japan, China and Australia.